Unidy and Data Talks Partner to Transform Zero-Party Data Management
Unidy, an innovative leader in white-label identity and single sign-on solutions, is excited to announce a strategic partnership with Data Talks, a pioneering provider of Customer Data Platform (CDP) solutions. This collaboration is set to transform the way businesses collect, manage, and activate zero-party data, fostering direct, data-driven relationships with their customers while upholding the highest standards of digital privacy.
Empowering Businesses with Enhanced Data Privacy and Customer Engagement
“Collaborating with Unidy aligns with our goal at Data Talks to unlock the power of supporter data for organizations. Together, we are helping businesses take control of their customer relationships, ensuring more effective and ethical audience engagement,” said Philip Nordfeldt, Senior Vice President of Sales at Data Talks.
In an era of increasing data privacy regulations, businesses are challenged to engage meaningfully with their audiences without relying on third-party data. Unidy addresses this challenge by turning digital interactions into valuable, consent-based user profiles, creating new opportunities for sustainable revenue growth. By combining Unidy’s cutting-edge identity management technology with Data Talks’ CDP capabilities, this partnership enables businesses to take control of their digital reach and profitability.
Navigating the Evolving Data Privacy Landscape with Confidence
“At Unidy, we are committed to empowering businesses to build digital autonomy, enabling them to thrive without the dependency on third-party data. Our partnership with Data Talks signifies an important step towards helping companies fully own and monetize their customer data through intelligent, data-driven strategies,” said Dr. Jan-Georg Streletzki, CEO & Co-Founder of Unidy.
This partnership exemplifies both companies' dedication to supporting businesses in the evolving digital landscape. With the seamless integration of Unidy’s identity and data management solutions with Data Talks’ advanced CDP, organizations will be better equipped to navigate complex privacy regulations and optimize customer engagement.
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